Here are my rough notes of a fascinating session… Alistair
People respond to quest games; challenges, progress
Using examples of games like FourSquare to encourage people to visit local areas.
Reaching those hard-to-reach audiences - C2DE - through online gaming.
Games with product placement - communication messages - straight to your phone when you’re in a specific space.
Teach children to cross the road by making it a mini-game in Grand Theft Auto.
BowStreetRunner - 4OD
Project Natal on the Xbox - gesture-based gaming.
Using live-action roleplaying games to investigate homelessness.
Murder-mystery-style, criminal investigations in schools. Scandinavian, of course.
Structuring work processes as games to get people to, erm, work more?
Using Choose Your Own Adventure Style games to educate people about how policy decisions are made.
Smokescreen - fictional online-network, teaching safety